Start for free. Pay only for monthly active users.
Send unlimited push notifications and pay per monthly active user as you grow. WhatsApp Business API is billed at Meta's rates plus a small processing fee.
Frequently asked questions
How do you charge?
Every plan starts with a free allowance. On Growth you pay a flat monthly platform fee plus usage beyond the free allowance: mobile push is billed per monthly active user, web push per subscriber, and attribution per install and event. An invoice is generated once a month.
What is a monthly active user (MAU)?
A monthly active user is a unique device that opened your app at least once in the billing month. You can send as many push notifications as you like to that user — you are charged for the user, not for each message.
What is a web push subscriber?
A web push subscriber is a browser that has granted your site permission to receive push notifications and is still subscribed during the billing month.
How is WhatsApp priced?
WhatsApp Business API messages are billed at Meta's per-message rate, passed through at cost, plus a notifySphere processing fee per delivered message: ₹0.04 marketing, ₹0.02 utility, ₹0.01 authentication, ₹0.02 service. Meta's rate depends on the message category and the recipient's country. Prices exclude GST. High-volume senders can contact us for custom rates.
Can I change or cancel my plan?
Yes. Sign in to your dashboard to upgrade, downgrade, or cancel at any time. Enterprise plans are set up with our team.